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Holiday Marketing Do’s

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  Make this year your best holiday season yet with this holiday marketing tracking template. First, you should decide which promotions you will run for each holiday. This includes promotion details, as well as how people will find out. The 4 Holiday Marketing Do’s 1-Do Know Your Target Audience The more you know about your […]

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Get Reviews for Local Businesses

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Why are reviews of your business important? 95% of people search for local businesses online. 91% of users read online reviews about local businesses.73% of consumers think that reviews older than 3 months aren’t relevant. 84% of people trust online reviews as much as personal recommendations. Statistics from Bright Local local consumer review survey From […]

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SEO Hacks: Google My Business

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Make sure your business and website are optimized to be found on search engines such as Google. In today’s blog post, we will be talking about one quick SEO hack: your Google My Business Page. Your Google business profile is often someone’s first introduction to your business on Google. It is important that you claim […]

Sales Funnels

Landing Page Basics

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What is a landing page? One of the most underused marketing concepts is linking to a landing page instead of sending potential customers to the home page. A landing page is a single page on your website that serves one purpose, such as getting someone to sign up for your mailing list. For example, your […]

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Who Is Your Ideal Customer?

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Who is your customer? Understanding who your customer is will help you create an amazing product or service. Not to mention, it will help with marketing your product or service because you will understand who you are speaking to with your messaging. Marketing to a person who has retired will be very different than a […]

Website

Google Analytics Basics

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Do you want to know who comes to your website, how they get there and what they do on your website? Google Analytics can answer all those questions and more. Google Analytics is a powerful tracking platform that allows you to explore how people are using your website.   There are 4 main reporting sections: […]

Google Adwords

Top Google AdWords Hacks You Need To Know

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If you have tried running ads on Google but did not seem to find success, it may be that your campaigns were not properly optimized to give you the best results. In this blog post, we go over different AdWords hacks that will give your campaigns the best chance for success. While there are many […]

Google Adwords

Google AdWords Basics for Businesses

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Google AdWords allows ads for your business to show up in the Google search results and as display ads on Google partner sites. Did you know that 98% of searchers choose a business that is on page 1 of the results they get? If your business is not organically on the first page of search […]

Social Media

Create Amazing Social Media Posts In 4 Steps

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Who doesn’t want their social media profiles to be full of amazing posts that provide value to their target audience? We know how complicated and daunting content creation can be, so we are breaking it down into 4 steps. Step 1: Create a basic framework. Choose a theme for each day of the week. For […]

Sales Funnels

Sales Funnels For Beginners

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Create an automated sales funnel that will bring in new leads and customers, no matter the time of the day. Think of it as your own salesperson who is on call 24 hours a day. A sales funnel guides potential clients through becoming a customer. A basic sales funnel will consist of a sales/opt in […]